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HardwareSat, August 8, 2026·Aug 8

OpenAI smart speaker could cost over $300

Bloomberg reported OpenAI has discussed pricing up to $400 for an unannounced AI smart speaker.

Why it matters

The report points to OpenAI exploring consumer AI hardware beyond software and model access. A high-priced smart speaker would test whether users will pay for dedicated AI devices in a market dominated by phones and existing assistants.

The key points

  • 1.Reported price is likely over $300.
  • 2.OpenAI has discussed pricing up to $400.
  • 3.The device remains unannounced, and OpenAI declined comment.

OpenAI’s upcoming smart speaker will probably cost more than $300, Ars Technica reported, citing Bloomberg’s Mark Gurman and people familiar with the matter. Bloomberg said the company has discussed charging up to $400 and views the unannounced device as a possible smartphone replacement. OpenAI declined to comment on its product roadmap.

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Track OpenAI’s official announcements before planning integrations or purchases around the reported device.

Sources & original reporting

This brief summarizes and links to reporting from the publishers below.

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